How Many Users Do Facebook Have 2019

Facebook represents a consistently evolving advertising and marketing system and communication channel particularly given the recent information protection as well as understandings. As marketing experts, we regularly listen to customer/prospect understandings regarding their sights of all social media networks which require us to make well-informed, digitally driven choices in methods to connect with our target market. The following statistics highlight crucial pertinent Facebook truths and also can eventually help you to navigate it much better, increasing your return on investment (ROI) and also leading to greater advertising and marketing success. The 4th quarter demographic update was supplied by Facebook on January 30, 2019. The info listed below consists of the most current info supplied directly by Facebook in their records to Wall Street. We will continue to keep you posted as soon as the information is updated directly from Facebook.

How Many Users Do Facebook Have



Total Facebook Users


Core Datapoints Review & Updated Wednesday, January 30, 2019, based upon Facebook's main investor relationships information. This info is formally updated as soon as per quarter.

- > Worldwide, there are over 2.32 billion regular monthly energetic individuals (MAU) as of December 31, 2018. This is a 9 percent rise in Facebook MAUs year over year. This is contrasted to 2.27 billion MAUs for Q3 2018. (Source: Facebook 1/30/19) Facebook is merely also large to disregard as an on-going part of your digital advertising interactions program.

- > There are 1.15 billion mobile day-to-day energetic individuals (Mobile DAU) for December 2016, a boost of 23 percent year-over-year. (Source: Facebook since 2/01/17) This is extremely considerable and shows the significant growth of mobile web traffic on Facebook. Please keep in mind that this was the last main division gotten in IR news release of a delineation of mobile DAU from various other metrics. Mobile advertising earnings is reported according to Facebook to represent roughly 93 percent of marketing earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion individuals on average log onto Facebook day-to-day and also are considered daily active individuals (Facebook DAU) for December 2018. This represents a 9 percent boost year over year (Resource: Facebook as 1/30/19). Sixty-six percent of Facebook's target market would certainly be taken into consideration DAU versus Monthly Energetic Users (MAU). The Effects: A significant as well as vastly expanding variety of Facebook customers are active and also regular in their visits to the website, making them a promising audience for your advertising efforts. Development was experienced throughout all worldwide regions for the fourth quarter of 2018.

- > There are 1.74 billion mobile energetic users (Mobile Facebook MAU) for December 2016 which is a boost of 21% year-over-year (Source: Facebook as of 02/01/17).

- > Usually, such and Share Buttons are watched throughout practically 10 million web sites daily. (Source: Facebook as of 10/2/2014).

- > In Europe, over 307 million individuals get on Facebook. (Resource: Internet Search Engine Journal) The Takeaway: This isn't simply an U.S. sensation-- a worldwide market is readily available through Facebook.

- > Age 25 to 34, at 29.7% of customers, is the most common age group. (Resource: Emarketer 2012) What this implies for you: This is the prime target market for numerous businesses' marketing initiatives, and you have the chance to engage these key consumers on Facebook.

- > Five new profiles are created every second. (Source: ALLFacebook 2012) The Implication: Your possible audience on Facebook is growing exponentially.

- > Facebook customers are 76% woman (out of 100% of all women) as well as 66% man (out of 100% of all males). This stat is one that you truly have to consider since it's comparing the percentage of all females against the percentage of all men who get on Facebook. Sorry for the complication. To dig a little deeper have a look at this study which does a better task at discussing the nuances-- Source: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Because this isn't a huge statistical difference, you must be able to efficiently reach both genders on Facebook.

- > Highest possible website traffic occurs mid-week between 1 to 3 pm. (Resource: Bit.ly blog) On another note, a Facebook post at 7pm will lead to more click typical than uploading at 8pm (Source: Forbes). Go number. Exactly how this can aid you: You have the prospective to get to more customers and also drive higher website traffic to your website during optimal usage times, yet individuals may be more probable to be more taken part in the nights. This statistic might be an aspect when you are preparing social communication organizing. (Likewise take into consideration that Facebook has a global audience, so you might want to plan around the moment area of your essential market.).

- > On Thursdays and also Fridays, involvement is 18% higher. (Resource: Bit.ly blog) The Effects: Once more, use this details to identify when to upload in order to maximize your social networks advertising initiatives.

- > There are 83 million phony profiles. (Source: CNN) The Takeaway: Absolutely nothing is best, so always stay thoughtful and also tactical in your initiatives. Additionally, phony or otherwise, these are still prospective consumers. There are various reasons for fake accounts, consisting of specialists doing testing as well as research, and individuals that intend to segment their Facebook use greater than is possible with one account.

- > Image publishes total 300 million daily. (Resource: Gizmodo) The Effects: Once again, this is an indication of involved users; likewise, it is an indication that there are a lot of images, as well as various other info, contending for customers' focus, so target your efforts strategically.

- > Ordinary time spent per Facebook visit is 20 minutes. (Resource: Infodocket) What this indicates for you: You might have a short time duration to make your impression, so utilize it carefully with pertinent, fascinating and special blog posts and also offers to get the most return on your initiatives.

- > Every 60 seconds on Facebook: 510,000 remarks are posted, 293,000 standings are upgraded, and also 136,000 images are posted. (Source: The Social Skinny) The Implication: Again, there are a lot of involved as well as active individuals, but additionally a substantial quantity of info completing for their interest, so quality as well as technique on your component issue.

- > 4.75 billion pieces of material shared daily since May 2013 which is a 94 percent rise from August 2012. (Source: Facebook).

- > 50% of 18-24 year-olds take place Facebook when they wake up. (Resource: The Social Skinny) What this suggests for you: Facebook is necessary to these users, and potentially, if done appropriately, so is the material you publish on it.

- > One in 5 web page views in the United States takes place on Facebook. (Source: Infodocket 2012) Just how this assists you: This is a huge market on the web; if you use social networks advertising efforts on Facebook well, you could have substantial returns to show for it.

- > 42% of marketing professionals report that Facebook is crucial or vital to their company. (Source: State of Inbound Advertising And Marketing 2012 The Takeaway: This is a crowded industry, yet you can't afford to sit it out, because odds are relatively high that your competition exists. The key is to use Facebook advertising and marketing appropriately as well as ensure that your efforts stand out from the crowd.

- > 16 Million local business web pages have actually been created since May 2013 which is an one hundred percent increase from 8 million in June 2012. (Resource: Facebook). Facebook advertising has changed exactly how service is conducted, and its use by neighborhood companies to extend their markets remains to blow up.

Thought to take with you: Facebook estimated that 2.7 billion individuals make use of Facebook, WhatsApp, Instagram, or Carrier monthly as well as greater than 2 billion individuals make use of at least one of the Facebook family members of services every day on average. We located a significant value in this write-up and overview by Facebook on just how to see the effect of your marketing initiatives (go here to view). Let us understand if there is anything we can do to assist you as well as your organizational digital advertising initiatives.