Total Facebook Users 2019

Facebook represents a constantly progressing advertising system as well as communication channel specifically provided the recent information coverage and understandings. As marketers, we routinely hear customer/prospect insights regarding their views of all social networks channels which require us to make knowledgeable, digitally driven choices in methods to connect with our target market. The adhering to data highlight vital relevant Facebook facts as well as can inevitably help you to navigate it better, enhancing your return on investment (ROI) and also causing better marketing success. The fourth quarter demographic upgrade was supplied by Facebook on January 30, 2019. The information listed below includes the most current info provided straight by Facebook in their reports to Wall Street. We will continue to keep you published as quickly as the info is updated straight from Facebook.

Total Facebook Users



Total Facebook Users


Core Datapoints Evaluation & Updated Wednesday, January 30, 2019, based upon Facebook's main financier relationships details. This information is formally upgraded as soon as per quarter.

- > Worldwide, there are over 2.32 billion monthly active customers (MAU) since December 31, 2018. This is a 9 percent rise in Facebook MAUs year over year. This is compared to 2.27 billion MAUs for Q3 2018. (Source: Facebook 1/30/19) Facebook is merely too huge to overlook as an on-going part of your digital marketing communications program.

- > There are 1.15 billion mobile everyday active individuals (Mobile DAU) for December 2016, a boost of 23 percent year-over-year. (Resource: Facebook as of 2/01/17) This is extremely significant as well as reveals the remarkable growth of mobile website traffic on Facebook. Please note that this was the last main division obtained in IR news release of a delineation of mobile DAU from various other metrics. Mobile advertising income is reported according to Facebook to represent around 93 percent of marketing earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion people on average log onto Facebook daily as well as are taken into consideration daily active users (Facebook DAU) for December 2018. This represents a 9 percent increase year over year (Source: Facebook as 1/30/19). Sixty-six percent of Facebook's target market would be considered DAU versus Month-to-month Active Users (MAU). The Effects: A big and significantly expanding number of Facebook individuals are energetic and constant in their visits to the website, making them an encouraging audience for your marketing efforts. Growth was experienced throughout all worldwide regions for the fourth quarter of 2018.

- > There are 1.74 billion mobile active users (Mobile Facebook MAU) for December 2016 which is a rise of 21% year-over-year (Resource: Facebook as of 02/01/17).

- > Generally, the Like and also Share Buttons are watched throughout nearly 10 million internet sites daily. (Source: Facebook as of 10/2/2014).

- > In Europe, over 307 million people get on Facebook. (Resource: Internet Search Engine Journal) The Takeaway: This isn't just an U.S. phenomenon-- a globally market is available via Facebook.

- > Age 25 to 34, at 29.7% of users, is the most common age market. (Resource: Emarketer 2012) What this indicates for you: This is the prime target group for lots of organisations' advertising and marketing efforts, and you have the chance to involve these vital customers on Facebook.

- > 5 brand-new accounts are created every second. (Source: ALLFacebook 2012) The Implication: Your potential target market on Facebook is growing greatly.

- > Facebook individuals are 76% female (out of 100% of all ladies) and 66% man (out of 100% of all males). This stat is one that you actually have to consider because it's comparing the percent of all women against the percent of all men that get on Facebook. Sorry for the complication. To dig a little much deeper have a look at this study which does a far better task at clarifying the subtleties-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Considering that this isn't a large analytical difference, you ought to have the ability to efficiently reach both genders on Facebook.

- > Highest possible traffic occurs mid-week in between 1 to 3 pm. (Resource: Bit.ly blog site) On another note, a Facebook blog post at 7pm will result in even more clicks on ordinary than publishing at 8pm (Source: Forbes). Go number. How this can help you: You have the prospective to get to even more consumers and also drive higher website traffic to your website during height use times, yet individuals may be most likely to be a lot more engaged in the nights. This statistic might be a factor when you are intending social communication scheduling. (Also think about that Facebook has a worldwide audience, so you may intend to intend around the time area of your crucial market.).

- > On Thursdays and Fridays, engagement is 18% higher. (Resource: Bit.ly blog site) The Ramification: Once again, use this information to establish when to publish in order to optimize your social networks marketing efforts.

- > There are 83 million fake accounts. (Resource: CNN) The Takeaway: Absolutely nothing is excellent, so constantly continue to be thoughtful and tactical in your initiatives. Also, fake or not, these are still prospective consumers. There are numerous reasons for fake accounts, consisting of experts doing testing and also research study, and people that intend to section their Facebook make use of greater than is feasible with one account.

- > Image publishes complete 300 million each day. (Resource: Gizmodo) The Effects: Again, this is a sign of engaged customers; also, it is an indicator that there are a lot of pictures, as well as various other details, completing for users' interest, so target your initiatives purposefully.

- > Average time spent per Facebook visit is 20 minutes. (Source: Infodocket) What this implies for you: You might have a short time duration to make your impact, so utilize it intelligently with relevant, intriguing and unique articles and deals to get the most return on your initiatives.

- > Every one minute on Facebook: 510,000 comments are uploaded, 293,000 statuses are upgraded, as well as 136,000 images are uploaded. (Resource: The Social Skinny) The Effects: Once more, there are a great deal of involved and also energetic individuals, however likewise a huge quantity of details contending for their interest, so quality as well as approach on your component matter.

- > 4.75 billion pieces of content shared day-to-day since Might 2013 which is a 94 percent increase from August 2012. (Source: Facebook).

- > 50% of 18-24 year-olds go on Facebook when they get up. (Resource: The Social Skinny) What this indicates for you: Facebook is important to these users, as well as potentially, if done correctly, so is the web content you upload on it.

- > One in 5 web page sights in the United States occurs on Facebook. (Source: Infodocket 2012) Exactly how this helps you: This is a huge market on the web; if you make use of social media advertising initiatives on Facebook well, you might have big go back to reveal for it.

- > 42% of online marketers report that Facebook is crucial or crucial to their service. (Resource: State of Inbound Advertising 2012 The Takeaway: This is a crowded industry, yet you can not afford to sit it out, due to the fact that chances are fairly high that your competitors is there. The secret is to utilize Facebook advertising properly and make certain that your initiatives stand apart from the group.

- > 16 Million neighborhood organisation web pages have actually been created since Might 2013 which is an one hundred percent rise from 8 million in June 2012. (Source: Facebook). Facebook advertising has changed exactly how business is conducted, and its usage by local businesses to prolong their markets continues to blow up.

Idea to take with you: Facebook estimated that 2.7 billion individuals use Facebook, WhatsApp, Instagram, or Messenger every month as well as greater than 2 billion people make use of a minimum of one of the Facebook family members of services every day on average. We located a substantial worth in this short article and also guide by Facebook on just how to see the impact of your advertising efforts (click on this link to watch). Let us understand if there is anything we can do to aid you and your business digital advertising and marketing efforts.