Facebook total Users 2019

Facebook represents a constantly developing advertising and marketing platform and communication channel particularly given the recent information protection as well as insights. As marketing professionals, we regularly listen to customer/prospect understandings regarding their views of all social media sites channels which require us to make educated, electronically driven decisions in means to connect with our audience. The complying with stats highlight essential relevant Facebook realities and can inevitably assist you to navigate it better, boosting your return on investment (ROI) and causing better marketing success. The 4th quarter group update was provided by Facebook on January 30, 2019. The information listed below consists of one of the most existing information offered straight by Facebook in their records to Wall Street. We will certainly continue to maintain you posted as quickly as the info is updated straight from Facebook.

Facebook Total Users



Total Facebook Users


Core Datapoints Review & Updated Wednesday, January 30, 2019, based upon Facebook's main financier relationships information. This details is formally upgraded as soon as per quarter.

- > Worldwide, there more than 2.32 billion monthly energetic customers (MAU) since December 31, 2018. This is a 9 percent rise in Facebook MAUs year over year. This is contrasted to 2.27 billion MAUs for Q3 2018. (Source: Facebook 1/30/19) Facebook is merely also big to disregard as an on-going part of your electronic advertising communications program.

- > There are 1.15 billion mobile day-to-day active customers (Mobile DAU) for December 2016, a boost of 23 percent year-over-year. (Resource: Facebook as of 2/01/17) This is hugely significant and reveals the dramatic growth of mobile web traffic on Facebook. Please keep in mind that this was the last official department gotten in IR press releases of a delineation of mobile DAU from other metrics. Mobile advertising revenue is reported according to Facebook to stand for approximately 93 percent of advertising earnings for Q4 2018 up from 89 percent in Q4 2017.

- > 1.52 billion people generally log onto Facebook daily and are thought about daily energetic individuals (Facebook DAU) for December 2018. This represents a 9 percent boost year over year (Source: Facebook as 1/30/19). Sixty-six percent of Facebook's audience would be considered DAU versus Month-to-month Active Individuals (MAU). The Implication: A significant and significantly expanding variety of Facebook individuals are active and also constant in their visits to the website, making them a promising audience for your advertising and marketing initiatives. Growth was experienced throughout all worldwide regions for the 4th quarter of 2018.

- > There are 1.74 billion mobile active individuals (Mobile Facebook MAU) for December 2016 which is a rise of 21% year-over-year (Source: Facebook as of 02/01/17).

- > Generally, the Like as well as Share Buttons are viewed throughout virtually 10 million internet sites daily. (Resource: Facebook as of 10/2/2014).

- > In Europe, over 307 million individuals get on Facebook. (Source: Search Engine Journal) The Takeaway: This isn't simply a UNITED STATE sensation-- an around the world market is available through Facebook.

- > Age 25 to 34, at 29.7% of customers, is the most common age market. (Source: Emarketer 2012) What this indicates for you: This is the prime target market for several companies' advertising efforts, and also you have the opportunity to involve these essential customers on Facebook.

- > 5 new accounts are produced every second. (Resource: ALLFacebook 2012) The Implication: Your potential target market on Facebook is expanding significantly.

- > Facebook individuals are 76% woman (out of 100% of all ladies) and also 66% male (out of 100% of all males). This stat is one that you really have to consider due to the fact that it's contrasting the portion of all females versus the percent of all men that are on Facebook. Sorry for the confusion. To dig a little much deeper take a look at this research which does a much better work at clarifying the subtleties-- Resource: Brandwatch-- https://www.brandwatch.com/2015/01/men-vs-women-active-social-media/) The Takeaway: Considering that this isn't a big analytical difference, you ought to have the ability to efficiently get to both genders on Facebook.

- > Highest possible website traffic happens mid-week in between 1 to 3 pm. (Source: Bit.ly blog) On one more note, a Facebook message at 7pm will lead to more clicks on ordinary than uploading at 8pm (Source: Forbes). Go number. Exactly how this can help you: You have the prospective to reach even more consumers and drive greater traffic to your website throughout peak use times, however people might be more probable to be a lot more taken part in the nights. This figure may be an element when you are planning social communication organizing. (Additionally consider that Facebook has a worldwide audience, so you may intend to prepare around the moment area of your vital market.).

- > On Thursdays and also Fridays, engagement is 18% greater. (Resource: Bit.ly blog site) The Effects: Once more, utilize this info to determine when to publish in order to enhance your social networks advertising initiatives.

- > There are 83 million phony profiles. (Resource: CNN) The Takeaway: Nothing is excellent, so always remain thoughtful as well as tactical in your efforts. Additionally, fake or not, these are still possible customers. There are various reasons for phony profiles, including professionals doing testing and study, and individuals who want to section their Facebook utilize more than is possible with one account.

- > Photo posts overall 300 million each day. (Source: Gizmodo) The Ramification: Again, this is an indication of engaged individuals; also, it is an indicator that there are a great deal of images, in addition to other info, competing for individuals' focus, so target your initiatives purposefully.

- > Typical time spent per Facebook see is 20 mins. (Resource: Infodocket) What this suggests for you: You could have a short time period to make your impression, so utilize it carefully with relevant, intriguing and also distinct blog posts and offers so as to get the most return on your initiatives.

- > Every 60 seconds on Facebook: 510,000 remarks are published, 293,000 standings are upgraded, and 136,000 photos are posted. (Resource: The Social Skinny) The Implication: Once more, there are a great deal of engaged and also active users, yet also a significant amount of info completing for their interest, so quality and technique on your part matter.

- > 4.75 billion items of content common everyday as of May 2013 which is a 94 percent increase from August 2012. (Source: Facebook).

- > 50% of 18-24 year-olds go on Facebook when they wake up. (Resource: The Social Skinny) What this suggests for you: Facebook is very important to these users, and possibly, if done appropriately, so is the web content you publish on it.

- > One in 5 web page views in the United States happens on Facebook. (Source: Infodocket 2012) Exactly how this assists you: This is a significant market on the web; if you make use of social networks marketing efforts on Facebook well, you could have massive returns to reveal for it.

- > 42% of marketing experts report that Facebook is critical or crucial to their organisation. (Resource: State of Inbound Advertising 2012 The Takeaway: This is a crowded market, but you can not afford to sit it out, since odds are rather high that your competitors is there. The key is to utilize Facebook advertising correctly and also make certain that your initiatives stand apart from the group.

- > 16 Million regional service web pages have actually been produced since May 2013 which is an one hundred percent boost from 8 million in June 2012. (Source: Facebook). Facebook advertising and marketing has actually changed just how business is carried out, and its use by local services to expand their markets remains to take off.

Thought to take with you: Facebook estimated that 2.7 billion people make use of Facebook, WhatsApp, Instagram, or Messenger monthly and also more than 2 billion people make use of at the very least among the Facebook family members of services every day usually. We found a significant value in this short article and guide by Facebook on just how to see the effect of your advertising efforts (click here to check out). Let us recognize if there is anything we can do to aid you and your organizational electronic marketing initiatives.